{"id":8164,"date":"2022-06-13T19:09:58","date_gmt":"2022-06-13T16:09:58","guid":{"rendered":"https:\/\/moby1.wpisrael.com\/urban\/ramat-yosef\/"},"modified":"2025-06-03T18:10:24","modified_gmt":"2025-06-03T15:10:24","slug":"ramat-yosef","status":"publish","type":"mivne","link":"https:\/\/moby.org.il\/en\/hamarchav\/ramat-yosef\/","title":{"rendered":"Mural in Ramat Yosef Shopping Center by Untay"},"content":{"rendered":"\n
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As part of the 2022 Good Deeds Day, which focused on the Ramat Yosef neighborhood, the museum commissioned two new artistic interventions in the nearby shopping center. <\/p>\n\n\n\n

\u201cI have been living in the neighborhood for thirty years. Today was the first time I sat down and talked with people I have been seeing in line for the ATM for decades.\u201d\u00a0<\/p>Rammy Dahari, a caf\u00e9 regular<\/cite><\/blockquote><\/figure>\n\n\n\n

Graffiti artist Untay<\/strong> created a mural comprised of a graphic composition and a portrait of a woman. All the columns in the shopping center were repainted in a color palette that corresponds with the mural.\u00a0<\/p>\n\n\n\n

Artist Tomer Fruchter<\/strong> converted an empty shop at the center into Yossi Caf\u00e9 \u2013 a pop-up caf\u00e9 that operated for 48 hours. The neighborhood residents and municipal employees gave lectures and organized different events at the caf\u00e9.\u00a0<\/p>\n\n\n\n

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\u201cThere\u2019s no caf\u00e9 in Ramat Yosef shopping center. If you insist, you can sit at the bakery\u2019s tables or buy coffee at the grocery store, but a caf\u00e9-chairs-tables-waiter-newspaper is not a lucrative thing around here. Yossi Caf\u00e9 responded directly to this reality. I thought about serving coffee as a mechanism of gathering and lingering, and about the caf\u00e9 as an open space that allows spontaneous social encounters.\u00a0\u00a0
During the caf\u00e9\u2019s single day of operation, we created a \u201cregulars\u201d wall with photos of the caf\u00e9\u2019s patrons. The photos were taken in collaboration with the barista Tomer Feigin, who came to the shift with a digital pocket camera. The photos were quickly printed on a simple printer paper and expertly mounted on the storefront by one of our regulars, Nadia.\u00a0
We had a very positive response from people. I could see that they almost couldn\u2019t believe they now have something like this where they live. Anyone who passed by and was going somewhere later came back to sit in the caf\u00e9. That feeling, that someone sees them and their needs, this is what we were trying to achieve. It was exhilarating to realize that it worked. The initial suspicion and invasive feeling of art that planted itself in the middle of the neighborhood disappeared.\u201d<\/p>Tomer Fruchter, artist and owner of the (Original) Yossi Caf\u00e9<\/cite><\/blockquote><\/figure>\n\n\n\n

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Two artistic interventions in a nearby
\n shopping center by Graffiti artist Untay and artist Tomer Fruchter<\/p>\n","protected":false},"featured_media":6958,"parent":0,"menu_order":10,"template":"","class_list":["post-8164","mivne","type-mivne","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/moby.org.il\/en\/wp-json\/wp\/v2\/mivne\/8164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moby.org.il\/en\/wp-json\/wp\/v2\/mivne"}],"about":[{"href":"https:\/\/moby.org.il\/en\/wp-json\/wp\/v2\/types\/mivne"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moby.org.il\/en\/wp-json\/wp\/v2\/media\/6958"}],"wp:attachment":[{"href":"https:\/\/moby.org.il\/en\/wp-json\/wp\/v2\/media?parent=8164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}